Published 08 Feb 2022

Japanese Startup Markets: AdTech

Japanese Startup Markets: AdTech

Our new round of articles is devoted to promising Japanese startups grouped by industry. Today, our focus is on the AdTech.

1. ASOVIEW


https://www.asoview.co.jp/


· Year Founded: 2011


· Total Raised to Date: $58.1M


· Overview:


ASOVIEW is a company that provides marketing platform business, leisure DX promotion business and solution services in the leisure market.




2. Repro


https://repro.io/


· Year Founded: 2014


· Total Raised to Date: $34.1M


· Overview:


Repro is the developer and operator of Repro, a CE (Customer Engagement) platform.




3. SATORI


https://satori.marketing/


· Year Founded: 2015


· Total Raised to Date: $45.8M


· Overview:


SATORI is a company that provides a private DMP built-in marketing automation tool, SATORI.




4. Vpon Holdings


https://www.vpon.com/jp/


· Year Founded: 2019


· Total Raised to Date: $41.9M


· Overview:


Vpon Holdings is a company that provides big data analysis using proprietary AI technology, data marketing consulting, smartphone advertising agency and operation, inbound digital marketing support, and DMP construction.




5. Tokyo


https://www.corp.tokyo-inc.com/


· Year Founded: 2017


· Total Raised to Date: $5.08M


· Overview:


Tokyo is a company that develops and provides digital signage "Tokyo Elevi GO" for installation in elevator halls.




6. Toridori


https://toridori.co.jp/


· Year Founded: 2016


· Total Raised to Date: $5.0M


· Overview:


Toridori is the provider of "toridori base", an influencer-specific project search app, and "toridori marketing", an influencer marketing platform.




7. AnyMind Group


https://anymindgroup.com/


· Year Founded: 2018


· Total Raised to Date: $88.3M


· Overview:


AnyMind Group is a provider of software and services that provide one-stop support for production, e-commerce construction, marketing and logistics for individuals such as influencers, and media and brand management companies.




8. BitStar


https://corp.bitstar.tokyo/


· Year Founded: 2014


· Total Raised to Date: $29.9M


· Overview:


BitStar is a company that provides YouTuber and other creator production business, content creation business, influencer marketing business and D2C brand business.




9. AppBrew


https://appbrew.io/


· Year Founded: 2016


· Total Raised to Date: $27.6M


· Overview:


AppBrew is the company that operates and provides the beauty platform LIPS.




10. PlayBrain


https://playbrain.jp/en/home


· Year Founded: 2016


· Total Raised to Date: $8.0M


· Overview:


PlayBrain is a company that provides eSports planning, branding, creative, production production, event management, product development and marketing.




11. Babel


https://www.babel.jp/


· Year Founded: 2017


· Total Raised to Date: $15.6M


· Overview:


Babel is a company that provides cross-border EC and marketing support in China and Southeast Asia.